50 Ways to Find Customers

50 Ways to Find Customers & Counting

Finding customers is easy, once you learn the basics.  Years ago a group of people got together and wrote down all the successful ways to sell Watkins.  Since then the list has been updated continuously.  It is still not an “all inclusive” list, so it is designed to stimulate your thinking.  Obviously some are outdated.  If you have any new ones please let me know! michelle@trustednaturalhomeproducts.com

1. Welcome wagon – pay them to distribute your stamped flyers and labelled samples.
2. Get a table or booth at flea markets, trade shows, and fairs.
3. Ask you customers & friends for referrals (refer to “Who do you know?” flyer for specifics.
4. Use Val Pak and other local direct mail services.
5. Use the advertising channel on local cable T.V.
6. List you number in Yellow Pages, under groceries, home delivery, etc.
7. Arrange with a local restaurant for a free drawing.  You provide the gift basket & receive the leads.
8. Put an ad in community newsletters.
9. Join a sales lead swap group.  If you can’t find one, start one.
10. Network with other sales people.
11. Offer to speak at associations and club meetings.  They always need speakers.
12. Put post cards for the catalog inside waiting room magazines, i.e. doctors, dentists, etc.
13. Get to know building contractors.
14. Support your local sports team.  Hand out flyers at the games.
15. Use peel & stick labels with pictures of products in phone booths, rest rooms, etc.
16. Order note pads with company information, & pass them out.
17. Whenever you have an appointment at a business or home, NEVER leave the area until you visit the place on either side of your appointment and at least on place across the street.
18.  Hire a telemarketer.
19.  Hotels & other businesses frequently have business card setup areas.
20. Place ads for personal service in newspapers and on bulletin boards in Laundromats, etc.
21. Place an ad in the local TV listings.
22. Your cheapest advertising, next to word of mouth, is your business card.  Leave them everywhere!
23. Create a website
24. Network with real estate agents.  Flyers & business cards can be left on the counter of show homes.
25. Join associations like local Chamber of Commerce etc.
26. Order new business listings from legal publications.
27. Coupon books.  Offer to discount products or better yet, FREE Watkins products with large purchases.
28. Other lists: homeowner’s associations, country club, PTA, service clubs (Lions Rotary, Kiwanis, etc)
29. Leave customers with 5 business cards.  Pass out the cards if they will pass out yours.
30. Pledge money or gifts to local public telethons that list contributors.
31. Have a group of representative’s sponsor a Special Olympics or other special event.
32. Find local direct selling clubs.
33. New and used car dealers.  Show them how to increase sales by offering Watkins products.
34. Network through Fraternities and Sororities to distribute products on campus.
35. Become and expert on the local scene.  Offer you knowledge to local radio stations to be interviewed.
36. Have a home party.  Offer the sponsor FREE Watkins products, then demo & retail products to the guests. (3 ways to maximize sales: parties, parties, & parties)
37. Have a non-profit organization take on your products as a fundraiser (see new materials)
38. Got to a local church to help them raise money.
39. Post sales literature on community bulletin boards.
40. Have a group of representatives compete as a team, and use the events to discuss products & the opportunity.
41. Use a 1 800 number for customers and list in phone book or online directory’s .
42. Get a list of local FAX numbers and fax copies of flyers to each one.
43. Place flyers on the windshields of cars in a parking lot (be sure to check with local ordinances)
44. Use the 3-foot rule: show the catalog to anyone within 3 feet of you (always have catalogs)
45. Hire someone to distribute flyers or door hangers to homes in your area.
46. Offer a free food saving survey to people coming out of a supermarket.
47. Become involved with the neighborhood programs.
48. Go to child care businesses and help them raise money with Watkins
49. Place flyers in senior citizen centers.
50. Use the magnetic signs on your r car and never go anywhere without catalogs.
51. Start up a Facebook page
52. Use a draw form and collect names and what was purchased.   Call the customer when it goes on sale.
53. Join local business networking groups.
54. Post in Facebook groups
55. Have an open house or a business opening.
56. Join local Facebook community groups and introduce yourself as a local rep.
57. Show local business how to increase sales by using Watkins products.
58. Join community groups
59. Join Facebook sales and swap groups.
60. Post on buy and sell type websites.  Craigslist, Kijiji etc
61. Create a Facebook group for your customers to share promotions.
62. Start a monthly newsletter from the emails collected from your draw forms.
63.  Have a listing in Nextdoor

Always use all of the products yourself you will sell them if you use them!